Why did Meta launch Threads?
In a move that sent shockwaves through the social media world, Meta, the parent company of Instagram, has disrupted the status quo by introducing Threads…
How to find a product market fit for your startup?
One of the biggest challenges startups face is finding the right product-market fit. Product-market fit refers…
MVP vs MLP: What’s the Difference?
MVP and MLP are two product development methodologies used in the tech industry. While both methodologies aim to…
How can ChatGPT be monetized?
ChatGPT, a leading language model trained by OpenAI, has recently announced the availability of its subscription services. In addition…
Market segmentation: Identifying and segmenting the market into smaller groups to identify potential niches
Market segmentation is a critical marketing strategy that involves dividing a market into smaller…
The use of storytelling in brand positioning
Storytelling has become an increasingly important tool in brand positioning, as it allows companies to connect with customers on a deeper…
What is a north star metric? How can the north star metric be helpful?
In today’s fast-paced business world, it’s more important than ever to have a clear understanding of what success looks…
Freemium models: What are the benefits and drawbacks of using a freemium model?
Freemium models have become increasingly popular among businesses seeking to monetize their…
Why Google+ failed? 6 lessons to learn for founders
Google+ was a social media platform introduced by Google in 2011 to compete with Facebook and Twitter. Users could create profiles, add…
What is a product differentiation strategy? And how do I differentiate my product?
Product differentiation strategy is an approach that aims to set a company’s products or services apart from…